Boule Board gives small business owners an AI-powered board of directors — 12 specialized advisors who know your business, challenge your thinking, and help you make better decisions every week.
Boule Board turns your business details into a personalized advisory experience. No consultants. No waiting lists. Just clarity.
Walk through a guided onboarding that captures your business model, customers, challenges, and goals. Takes about 15 minutes.
Your Boule Audit instantly identifies gaps and risks across your business — prioritized as Critical, Strategic, or Emerging.
Choose 3 advisors from 12 specialized personas — from finance and sales to operations and marketing. Your Corporate Secretary, Evelyn Hart, is always present.
Ask up to 10 questions per session. Get parallel responses from each advisor in their voice and specialty. Walk away with a signed Boule Record.
Each persona brings a distinct perspective, specialty, and communication style. They don't just agree with you — they challenge your thinking.
Evelyn manages every session: she builds the agenda, keeps the discussion on track, documents decisions, and produces your Boule Record with action items, owners, and deadlines. She doesn't advise your business — she makes sure the advice turns into action.
Every feature exists to move you from question to decision faster.
AI-generated gap analysis that identifies Critical, Strategic, and Emerging priorities before your first session. Downloadable as a branded PDF.
Ask one question, get three perspectives — each advisor responds in their own voice and specialty simultaneously.
Every session produces a formal PDF — questions, responses, decisions made, and action items with owners and deadlines.
Review past sessions, track how your thinking evolves, and hold yourself accountable to the decisions you made.
At 6% monthly churn, you're losing roughly half your customer base every year. Acquisition can't outrun that. Fix the leak before you fill the bucket...
Before you choose, I need to know — are those customers leaving because of the product, or because nobody's calling them after the sale?
Before your first session, Boule Board analyzes everything you've shared and generates a comprehensive gap analysis of your business.
Issues that need attention now — before they become emergencies.
Decisions that will shape your next 6–12 months.
Things to watch and prepare for as you grow.
Start free in a Launch Program cohort, or pick the plan that fits your pace. Cancel anytime.
For participating Launch Program cohort members
Free for 3 months after completing your Launch Executive Summary — then $25/mo
Free for 3 months after completing your Launch Executive Summary — then $240/yr ($20/mo)
Contact your Launch Program administrator for the unlock code.
Enter Unlock CodeFor early-stage business owners
Billed monthly
$470/yr — billed annually, save 20%
Credit card required. Includes 1 free session, then billed monthly.
Start Free TrialFor scaling businesses
Billed monthly
$950/yr — billed annually, save 20%
For serious operators
Billed monthly
$1,910/yr — billed annually, save 20%
"I was making every decision in a vacuum. After three Boule Sessions, I had a pricing strategy, a retention plan, and my first quarterly goals that actually stuck."
"David Chen told me I was burning $4,200 a month I hadn't accounted for. That single insight paid for a year of Boule Board."
"The Boule Record is the part I didn't expect to love. Having every decision documented with owners and deadlines changed how I run my business week to week."
Boule Board (pronounced "boo-lee") is an AI-powered virtual board of directors for small business owners. You select 3 advisors from 12 specialized personas, run weekly strategy sessions by asking up to 10 questions, and receive expert-level responses grounded in your specific business context. Every session produces a Boule Record — a formal summary of decisions and action items.
Boule Board is designed for established small business owners who have already validated their concept and made early sales. If you're past the idea stage and actively running a business, this is built for you. It's not a startup incubator — it's a decision engine for people already in the game.
Each persona is built with a distinct background, communication style, and specialty. They don't just answer — they challenge. Marcus Reed (Sales) will push you on pipeline. David Chen (Finance) will question your margins. Each response comes from a separate AI call, ensuring genuinely different perspectives rather than one model rephrasing itself.
About 15–20 minutes. You'll walk through six stages covering your business model, customers, competition, and goals. Everything saves automatically — close the tab and pick up where you left off. Your board can only give you useful advice if they understand your business, so this step matters.
Yes. You can swap advisors from your dashboard anytime. As your business evolves, your advisory needs will too. Started with Operations and Sales? Add Finance when you're ready to talk unit economics. Evelyn Hart, your Corporate Secretary, is always present regardless of who you select.
It's the formal output of every session — a branded PDF produced by Evelyn Hart that includes every question and response, decisions made, and action items with owners and deadlines. Think of it as professional board meeting minutes that actually hold you accountable.
Yes. Your data is encrypted in transit and at rest. We use Supabase with row-level security, so only you can access your business information, sessions, and records. Your data is never shared with other users or used to train AI models.
Most founders make decisions alone. Here's why that's costing you money — and how a structured advisory board changes the math.
You're not burned out — you're over-deciding. Learn the framework that separates high-impact decisions from noise.
If you haven't raised prices in over a year, you're almost certainly undercharging. Here are the five signals that it's time.
Your board is ready. Brief them in 15 minutes and run your first session today.